2024-2025
QLUProduct Design x PM X Engineering
https://qlu.world/
QLU World is a virtual workplace that unites all of QLU’s proprietary apps with agentic AI. The vision: move beyond standalone tools and give recruiters a connected ecosystem to work faster, think smarter, and scale their reach.
As Head of Design, I led QLU World from concept to launch.
Aligned founders, product, and engineering around a shared vision.
Defined positioning and design direction.
Designed the virtual environment and AI interactions.
Ran workflows, beta testing, and feedback loops that drove adoption internally and with external partners.
After launching 10+ recruitment tools and winning Spencer Stuart as a flagship client, QLU leadership aimed higher:
Own the end-to-end recruiter ecosystem.
QLU World was the answer: one platform integrating collaboration, automation, and AI agency.
Built in 5 months, QLU World became our core collaboration hub.
Features:
Team floors, meeting rooms, and personal offices
Recording and playback
Calendar integration and screen sharing
Adoption:
Entire company communication migrated to QLU World
4 external IT companies onboarded for beta testing
Impact:
Faster discovery and resolution of UX issues
Cultural shift from scattered tools to one shared workspace
The next step is embedding AI agents into recruiter workflows.
Bella: Recruiter’s Personal Assistant
Manages tasks, calendars, and agendas
Provides in-meeting support and post-meeting follow-up
Initiates projects and runs QLU2 search engine
Handles outreach, scheduling, and reporting
Covers full candidate lifecycle, with recruiter oversight anytime
Expand agents across all recruiter workflows
Complete end-to-end agentic ecosystem
Position QLU World as the flagship asset in Series A fundraising
Shifts QLU from tool provider → ecosystem owner
Bridges human expertise + AI autonomy
Creates a defensible moat with integrated workflows
Anchors Series A narrative in a category-defining vision
QLU World is more than a platform. It’s a strategic play to redefine executive search.
We worked through complex constraints, mapped detailed recruiter journeys, and iterated relentlessly until collaboration, AI automation, and recruiter tooling all clicked together.